TikTok Engaging Content: This includes creating catchy, absorbing video content on TikTok, which does not turn viewers off but rather leaves them wanting more. Trending hashtags, appealing captions, and eye-catching videos will be enough to attract attention.

Stronger Call-to-Action: Insertion of a powerful yet short call-to-action in your TikTok videos; for instance, you can ask viewers to head to your website for further information, offer them special promotions, or even direct them toward associated content.

Link in Bio: TikTok allows the addition of one clickable link within the profile bio. Update this link to refer users to your website. At any cost, always request users in the video to click the link in their bio for more engagement. Your link e.g LinkTree in the bio will drive traffics from tiktok to destination you desired.

Utilize QR Codes: TikTok recently added the feature of generating QR codes in their new updates, which links the account holders outside the app when scanned. For accessibility, create a custom code for your website and show it on your videos or bio.

Influencer Collaboration: Partner with TikTok influencers within your niche to bring traffic to your website. Influencers can make dedicated videos, challenges, or duets, which brings users right to your site. They can also include a link to your website or a handmade referral code to entice their followers to visit your website.

Promotional Contests and Giveaways: Run a contest or giveaway on TikTok for which people must go to your website and sign up to participate. Promote the contest with your videos, calling out to viewers to join in and win prizes, and drive traffic to your website.

Engage with the TikTok Community: Engaging with your TikTok community includes responding to comments and DMs, adding to trending challenges, and more. The stronger your presence is and the better relationship you build with them, the more likely they will be motivated to head to your website for more information.

Cross-Promotion on Other Platforms: This means you can use other platforms to point followers on Instagram, Twitter, or even YouTube to your TikTok to drive them to your website for special content/offering.